Consumer Products, e-Commerce and Retail Technologies

Sector Lead in the UK: Allyson Stephen

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Consumer Products

The 2014-2016 plan for supporting the growth of Irish consumer product companies focuses on three key aspects –

  • Driving sales with multiple retailers
  • Exploiting the growth in online shopping
  • Focusing on innovation

There has been an upturn in the export performance of Irish consumer products companies in the last 2 years, both in terms of overall employment, and in the level of investment in research and development, with new an innovative product being developed, which bodes well for the medium term growth of the sector. The 2015 Year of Irish Design has give a huge boost to the sector both domestically and internationally, heightening the profile, importance and relevance of Irish Design.

eCommerce and Retail Tech

The growth of Online shopping in the UK has been in double digit figures for the last 4 years.

Online retailers was to use technology to engage with their customers in a meaningful and relevant way, both online and offline.

The drive towards a unified multichannel where systems enable the retailer to have a single view of the customer across all channels; in-store, online and on mobile devices. Mobile is particularly important.

 

Planned Activity

Buyers from the UK taken to Showcase Ireland, Dublin. January 2016

Multi-Channel Success Webinar or Knowledge Event at Showcase. January 2016

UK mentoring programme and UK Irish CEO development  (Mainly Retail Tech). Throughout 2016

Ecommerce Knowledge Event- Selling with Amazon (or other large online retailer). Dublin. February 2016

 

 

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